What should I link my QR code to?

The best destinations for author QR codes are: your Amazon book page, a universal book link (like Books2Read), your newsletter signup page, a book trailer on YouTube, or your author website. Choose the link that matches your goal — sales, reviews, or building your mailing list.

Where should I put QR codes for my book?

Great places include: the back pages of your print books (link to your next book), bookmarks given at signings, business cards, table tents at events, social media posts, and even inside your eBook (link to your review page).

What is the best QR code for a book back cover?

For a book back cover, generate a high-resolution QR code (at least 800px) linking to your Amazon review page, newsletter signup, or a universal book link. Make sure the printed code is at least 1 inch wide and test it before sending to your printer.

What size should my QR code be for print?

For print materials, a minimum of 1 inch (2.5 cm) is recommended. For business cards, 0.8 inches works. For banners and posters, at least 2-3 inches. Always test by scanning with your phone before printing.

Static QR codes (like the ones this tool creates) never expire. They encode the URL directly, so as long as the destination URL works, the QR code will too. Just make sure your linked page stays live.

Is this QR code generator free?

Yes. This QR code generator is completely free to use. No email address, no account, and no hidden fees.

Can I use this for commercial purposes?

Yes. QR codes generated by this tool are yours to use however you like — in print books, marketing materials, business cards, and more.

What is the Review Magnet preset?

The Review Magnet preset generates a QR code that links directly to your book's Amazon review page using your ASIN. Print it in the back of your book so readers can leave a review immediately after finishing.

What if my URL changes after I print the QR code?

This tool creates static QR codes. If you think your URL might change, use a link shortener (like Bitly or Books2Read) so you can update the destination without reprinting your QR code. This is the 'Series Link' strategy.

How do I create a QR code for my Goodreads author page?

Copy your Goodreads author profile URL (e.g. goodreads.com/author/show/12345) and paste it into the URL field above. Generate a high-resolution QR code, download the PNG, and add it to your book's back matter, bookmarks, or business cards so readers can follow you on Goodreads.

Can I use a QR code to link to my audiobook on Audible?

Absolutely. Paste your Audible, Spotify, or Apple Books audiobook URL into the generator. This is especially effective inside print books — readers who enjoyed the physical copy can scan the code and listen to the audiobook version on their commute.

Free QR Code Generator for Author Books and Marketing

Name: Free QR Code Generator for Self-Published Authors
Brand: Read & Rate
Availability: InStock

Author Presets

Pre-configured QR code strategies designed specifically for book marketing. Click a preset to auto-fill the tool.

Amazon Review Magnet

The "5-Star Shortcut"

Links directly to your book's Amazon review page. Print this in the back of your book so readers can leave a review the moment they finish.

Read & Rate Book Page

Your Public Profile

Link to your book's public page on Read & Rate. We'll find your book by ASIN and generate the URL automatically.

Bonus Chapter Unlock

Reader Magnet

Link to a hidden page on your website with a free chapter, deleted scene, or reader magnet. Grow your mailing list from the back of your print book.

Website Redirect

Author Hub

Send readers to your author website, landing page, or Linktree. Perfect for the back of your book or business cards.

Series Link Strategy

Future-Proof

Use a link shortener (Bitly or Books2Read) so you can update where the QR code points later — without reprinting your book.

Audiobook Sample

Audio Preview

Link to a 30-second audio sample of your book on SoundCloud or YouTube — perfect for the back cover of your physical copy.

How This QR Code Generator Works

This free QR code generator for self-published authors lets you create high-resolution, print-ready QR codes in seconds. Enter any URL — your Amazon book page, newsletter signup, or author website — and download a scannable PNG.

Customize the color to match your brand, choose from three sizes (200px for digital, 400px for standard, 800px for high-resolution print), and optionally upload your book cover or author logo to overlay in the center. This makes your QR code instantly recognizable — perfect for a QR code on your book back cover.

Everything happens in your browser — no data is sent to any server. Your URLs and images stay completely private.

How Self-Published Authors Use QR Codes to Sell More Books

A well-placed QR code on your book back cover, bookmark, or business card bridges the gap between your physical book and your online presence. Here are the most effective ways indie authors use QR codes for book marketing.

Inside Print Books

Add a QR code on the last page of your book linking to your next release, a bonus chapter, or your newsletter signup. Readers who just finished your book are the most likely to take action.

Bookmarks & Signings

Print QR codes on bookmarks you hand out at book signings, conventions, and local events. Link to your Amazon page, newsletter, or a special landing page for the event.

Business Cards & Postcards

Add a QR code to your author business card linking to your Amazon author page, website, or a universal book link (like Books2Read) so readers can find your books on their preferred platform.

Marketing Materials

Banners, stickers, table tents, posters — anywhere readers might scan to discover your books. Great for library displays, conference booths, and bookstore shelf talkers.

Social Media

Share your QR code on Instagram stories, Twitter posts, or as part of a book launch announcement. Readers can screenshot and scan later to find your book.

Book Launch Events

Display a large QR code at your book launch event linking to your book's purchase page. Attendees can buy your book on the spot from their phones.

9 Best QR Code Destinations for Book Marketing

Where your QR code points matters more than the code itself. These are the highest-converting destinations for author QR codes — whether you're printing on your book back cover, handing out bookmarks, or sharing on social media.

Amazon Book Page

Drive direct sales — link to your specific book's Amazon page so readers can buy with one tap.

Amazon Review Page

Use the Amazon Review Magnet preset above to send readers straight to your review page. The easiest way to get more book reviews.

Universal Book Link

Use a service like Books2Read to send readers to their preferred store — Amazon, Kobo, Apple Books, or Barnes & Noble.

Newsletter Signup

Build your mailing list — the most valuable long-term asset for any indie author. Link to your Mailchimp, ConvertKit, or MailerLite landing page.

Author Website

Send readers to your author website where they can explore your full catalog, read your blog, and find upcoming events.

Goodreads Author Profile

Link to your Goodreads author page so readers can follow you, rate your book, and discover your backlist — a powerful long-term discovery channel.

Social Media (Instagram, TikTok, Linktree)

Connect with readers beyond the book. Link to your BookTok, Bookstagram, or a Linktree that bundles all your social profiles in one place.

Read & Rate Book Page

Direct readers to your book's Read & Rate public page to collect honest reviews from real readers in our verified reviewer community.

Audiobook Page (Audible, Spotify, Apple Books)

Link to your audiobook so print readers can switch to audio. Especially effective for commuters who finish the physical copy and want to keep listening.

QR Code Print Guidelines: Size, Contrast & Testing

A print-ready QR code needs the right size, high contrast, and real-world testing before it goes to your printer. Follow these guidelines to make sure your QR code scans perfectly on book covers, bookmarks, and marketing materials.

📏 Minimum Size

For print materials, keep your QR code at least 1 inch (2.5 cm). For business cards, 0.8 inches works. For banners and posters, go for at least 2-3 inches.

📱 Test Before Printing

Always scan your QR code with your phone before sending it to print. Test from the distance readers will typically scan — arm's length for a bookmark, several feet for a poster.

🔗 Use a Permanent URL

Since these are static QR codes, make sure your destination URL won't change. Use the Series Link strategy with Bitly or Books2Read for future-proof links.

🖼️ Logo Overlay Tips

When using a logo overlay, the tool automatically increases error correction to ensure scannability. Keep your logo simple and centered for best results.

Frequently Asked Questions

QR Code Generator for Authors

Author Presets

Amazon Review Magnet

Read & Rate Book Page

Bonus Chapter Unlock

Website Redirect

Series Link Strategy

Audiobook Sample

How This QR Code Generator Works

Built for Authors, Not Marketers

No Email Required

Fully Customizable

Made for Authors

On This Page

More Author Tools

How Self-Published Authors Use QR Codes to Sell More Books

Inside Print Books

Bookmarks & Signings

Business Cards & Postcards

Marketing Materials

Social Media

Book Launch Events

9 Best QR Code Destinations for Book Marketing

Amazon Book Page

Amazon Review Page

Universal Book Link

Newsletter Signup

Author Website

Goodreads Author Profile

Social Media (Instagram, TikTok, Linktree)

Read & Rate Book Page

Audiobook Page (Audible, Spotify, Apple Books)

QR Code Print Guidelines: Size, Contrast & Testing

📏 Minimum Size

📱 Test Before Printing

🔗 Use a Permanent URL

🖼️ Logo Overlay Tips

Need an ISBN barcode for your book?

Frequently Asked Questions

What should I link my QR code to?▼

What is the best QR code for a book back cover?▼

What is the Review Magnet preset?▼

Where should I put QR codes for my book?▼

What size should my QR code be for print?▼

Do QR codes expire?▼

What if my URL changes after I print?▼

Can I add my book cover to the QR code?▼

Is this QR code generator free?▼

How do I create a QR code for my Goodreads author page?▼

Can I use a QR code to link to my audiobook on Audible?▼

Explore More

More Author Tools

PDF Converter

PDF Watermark

Book Biometrics

UGC Videos

ISBN Barcode